The FranDev Lab Report

The FranDev Lab Report

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The FranDev Lab Report
The FranDev Lab Report
6 Quick Tests–is your CRM doing what you need right now?

6 Quick Tests–is your CRM doing what you need right now?

6 Quick Tests to help you gauge whether HubSpot is serving your franchise marketing and sales process well.

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(Joshua) Oakes
Jun 16, 2025
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The FranDev Lab Report
The FranDev Lab Report
6 Quick Tests–is your CRM doing what you need right now?
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In this Executive Brief:

Are you getting what you need out of HubSpot for Fran Dev? Here are 6 Quick Tests (with some examples, expectations, and suggestions) to help you gauge whether HubSpot is serving your franchise marketing and sales process well.


What you need to know:

HubSpot is a powerful tool. Like all powerful tools, if you aren’t using it well or aren’t using it at all, the best thing you can hope for is that you won’t hurt yourself.

But its really hard to know if you’re getting what you need out of HubSpot.

The quickest way to know if you’re getting true value is this question:

Is HubSpot a source of truth or a source of stress and confusion?

But what does that mean? What does “good” look like?

Here’s a breakdown of 6 Tests you can give your organization to see if your HubSpot setup serving your Franchise Development marketing and sales process well.

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